Thinkific Pricing Plans: Which Plan Is Right For You?
About Thinkific
If you want to learn more about Thinkific and all the details about the Thinkific pricing plans, you’re in the right place. Let’s start by saying that this platform is all about making you feel like an expert when it comes to building and selling online courses. Why’s that? Because Thinkific gives you all the tools you need in order to create, market, and sell your own courses without necessarily being tech-savvy. You can customize your course website, make your content stand out, and even create quizzes, assignments, and certificates for your students. Also, keep in mind that Thinkific doesn’t just help you create courses; it’s got tools to promote them, too, like SEO optimization, email campaigns, integrations with payment systems, etc.
Latest Thinkific Pricing: Quick Overview
Thinkific’s pricing plans are designed to accommodate everyone, from those who engage with course creation for the first time to those who are pros. Below, you will find an overview of the Thinkific pricing plans so you can choose what works best for you.
First, we have the Free plan, which is a great way to start, but it has limited features. Then, there’s the Basic plan, with a starting price of $49 per month, which offers you unlimited courses, live chat, and a custom domain. Next, you can check out the Start plan, with an original price of $99 per month, which has all the Basic plan’s features but also adds memberships and advanced integrations. There’s also the Grow plan at $199 per month, which has all the advanced tools that are perfect for scaling your business and expanding into multiple learning products. The Expand plan is the most expensive one, at $499 per month, and is perfect for teams, as it offers more admin accounts. Lastly, Thinkific pricing includes the Plus plan, which is intended for enterprises and has custom pricing models. Let’s dive deeper into each Thinkific pricing plan.
Here’s A Sneak Preview Of This Guide…
Thinkific Pricing Comparison
Thinkific Free Plan
Key Features Of The Free Plan
The first key feature of the plan is that it’s free. However, as we’ve already mentioned, it has its limits. Still, you can create just one course with unlimited students, which is a good start if you want to test your content. You also get access to a drag-and-drop course builder, meaning you can create your course easily, even if you’re a beginner. The Free plan also comes with the ability to upload a variety of multimedia content, such as video, audio, PDFs, and quizzes. This allows you to make your lessons engaging rather than just offering boring text-based modules. Plus, you can use email support in case you encounter problems. But what about learner assessments? Although limited, the Thinkific Free pricing plan allows you to add surveys and quizzes to review your audience’s progress.
What’s Not So Great?
As mentioned above, the free Thinkific pricing plan offers a single course, so if you plan to create multiple courses, you’ll need to upgrade to another pricing plan eventually. The customization options are also a bit limited. You can change the basics, of course, but you won’t get access to the full variety of themes or the more advanced design features that are available in the paid plans. Probably the most significant disadvantage is the fact that you can’t remove Thinkific’s branding on the Free plan. So, if you want to add your own logo or branding to your course and fully own it, you’ll need to pay for another plan. Additionally, there’s no access to advanced marketing tools, which might make it more difficult for you to expand your student base.
Who Can Benefit From Thinkific’s Free Plan?
Thinkific’s Free plan is perfect for beginners or those who see course creation as a hobby. It’s also a great fit for educators or professionals who want to offer a single high-quality course. This Thinkific pricing plan gives them all the tools to start or test their content to see if it works before scaling up.
Free Plan Demo: Video Lessons With Content
The Free Thinkific pricing plan allows you to test your lessons. You can easily upload and organize your video lessons and add content like PDFs or quizzes, too. Just like that, you get a demo of a mini-course with a couple of short video lessons to see what your courses will look like, all on a free platform.
Thinkific Basic Plan At $49 Per Month ($36 Per Month If Billed Annually)
Key Features Of The Basic Plan
This plan has gathered some great features, especially for its price. Unlike the Free plan, you can create unlimited courses, which is appealing enough to make you choose it. You also get to use your own domain name, making the website that hosts your courses look more professional. This Thinkific pricing plan also offers email support, so if you ever need help, their team is just an email away. What’s more, you can add coupons and promo codes to boost sales, release your content gradually, send your learners automated emails, and group your courses into bundles to earn more.
What’s Not So Great?
The Thinkific Basic plan has its own drawbacks. First, unlike the more expensive plans, you can’t host live lessons, which isn’t ideal if you’re looking to interact with students in real time. And speaking of interactions with students, this Thinkific pricing plan doesn’t give you access to Thinkific Communities, a feature that allows you to build a learning community around your course. Lastly, same as the Free plan, you can’t add your own logo to your courses.
Who Can Benefit From Thinkific’s Basic Plan?
This plan is just right for beginners who want their courses to look professional. It’s also great for small businesses that want to train their employees or individuals who are looking for extra income. Coaches and educators, in general, can also benefit from this plan if they want to offer simple but quality courses without fancy add-ons.
Thinkific Start Plan At $99 Per Month ($74 Per Month When Billed Annually)
Key Features Of The Start Plan
The Thinkific Start plan comes with many features that aim to help you scale up and add more elements to your online courses. First off, you get access to live lessons and webinars. This means that you can now engage with your students in real time and build an interactive learning experience. You also get to create memberships and subscriptions, which gives you the opportunity to have recurring revenue. Now, it also adds more payment plans. Whether you want to offer one-time payments, custom pricing models, or even coupons, now you can. The plan also includes integrations with email marketing apps.
What’s Not So Great?
While this Thinkific pricing plan offers many features, it still lacks some more advanced options. For example, you can’t get advanced analytics or remove the Thinkific logo. Most importantly, though, the price ($99/month) may feel expensive to those who are just starting out.
Who Can Benefit From Thinkific’s Start Plan?
If you’re already running courses and looking for ways to boost engagement, build a community through memberships, or introduce more flexible payment options, the Thinkific Start plan is for you. It’s also useful for coaches, consultants, and small business owners who want to offer live lessons and create ongoing content for their subscribers.
Thinkific Grow Plan At $199 Per Month ($149 Per Month When Billed Annually)
Key Features Of The Grow Plan
With the Grow plan, you get everything from the Start plan, plus many more powerful tools, like the ability to Thinkific’s branding and replace it with your own. This gives your business a more professional appearance, which is necessary if you’re working with other companies or institutions. This Thinkific pricing plan allows you bulk enrollments, which basically means that if a company wants to sign up all its employees at once, now it’s possible. With the Grow plan, you also have access to more customization options, advanced reporting on learner progress, priority at support, and, of course, learning communities.
What’s Not So Great?
Of course, $199 a month is a big investment, which may hurt a company’s budget if they don’t fully utilize all the features. However, the investment could pay off in the future. Additionally, while the customization options are great, they require some coding knowledge. If you don’t have a developer around to help you, it might get a bit overwhelming. What’s more, Thinkific’s marketing tools are limited compared to other platforms. This results in needing external tools to get your work done.
Who Can Benefit From Thinkific’s Grow Plan?
This plan is ideal for professional course creators and businesses with a large number of learners who need branding over their courses and require more advanced reporting and customization. So, if you’re looking for more flexibility and advanced tools, this Thinkific pricing plan is exactly what you need.
Thinkific Expand Plan At $499 A month ($374 When Billed Annually)
Key Features Of The Expand Plan
The Thinkific Expand plan is the ultimate tool to build an education empire. If you have a big team, no other plan can give you up to 15 different admin accounts. This means that your instructors, tech support, and marketing team can all access the platform with individual permissions. Even better, Thinkific offers personalized onboarding and training services to help large businesses get started and be productive immediately. You’ll also have access to more tools for customizing your learning platform so it reflects your brand perfectly.
What’s Not So Great?
While the Thinkific Expand plan offers tons of features, it’s not without its cons. For instance, features like API access might be too complicated or unnecessary for users who can’t deal with more advanced tech integrations. If you don’t have a dedicated team to manage this, you may not get the full value. Also, if your business is small, you might feel like you’re paying for tools that you don’t need just yet until you scale up. In that case, the lower-tier plans might be a better fit.
Who Can Benefit From Thinkific’s Expand Plan?
So, who is this plan really for? It’s ideal for mid-to-large-sized online education businesses, organizations that are expanding quickly and need features like multiple admin accounts, educational institutions, large training companies, businesses with multiple products, and large teams. If your business needs to build communities, integrate the platform with other systems, or customize learners’ experiences, this Thinkific pricing plan will help you achieve all your goals.
Thinkific Plus Plan (Custom Rates)
Key Features Of The Plus Plan
Unlike other Thinkific pricing tiers, which come with standard fees per month, the Plus plan offers custom rates. This means pricing is tailored specifically to your business’s unique needs, whether you’re growing fast or handling large volumes of students. But it’s not just the pricing flexibility that makes it special. It allows you to add your own branding to your courses and gives you API access to integrate Thinkific with your CRM or more complicated apps. Most importantly, though, it offers you dedicated support with your own Customer Success Manager, who’s aware of your business needs and can offer targeted help. Not to mention the single sign-on (SSO) system which lets learners use existing login credentials, making it easier for them to access your content without creating new accounts.
What’s Not So Great?
Those features are amazing, but many may be unnecessary or costly for small businesses. For instance, API access is useful but requires technical knowledge to operate. Plus, although you can customize your platform’s features and pay accordingly, you’re bound to end up with tools you won’t need, as they come in bundles.
Who Can Benefit From Thinkific’s Plus Plan?
The short answer is corporate training organizations. The ability to create private, branded learning modules and integrate them with existing systems makes Thinkific Plus perfect for delivering professional development or compliance training. Universities and institutions can also consider this Thinkific pricing plan, as they can manage multiple courses and departments more easily this way. In addition, as it can get costly to get the full pack with all the premium features, this plan best suits you if your courses are already expensive, so you can quickly get Return On Investment.
What To Consider When Choosing A Thinkific Pricing Plan
When deciding on the best Thinkific pricing plan, consider your business size, course volume, and goals. For starters, the Free plan is great if you’re just testing your abilities in course creation, while the Basic plan works well for creators looking for customization and monetization options. If you need more advanced tools, like app integrations and memberships, the Start or Grow plans offer more flexibility. Lastly, don’t forget the custom Thinkific pricing plan, Plus, which is ideal for high-volume businesses needing branding, SSO, and more targeted support.
Is There A Thinkific Alternative?
There are plenty of Thinkific alternatives, depending on what you’re looking for. Kajabi, Teachable, and Podia are some popular options that offer similar course-building features. Yet, each has its pros and cons in terms of pricing, ease of use, and customization. When it comes to Thinkific pricing, it offers a free plan, which sets it apart from competitors like Kajabi, which starts at a higher monthly fee. If you’re comparing features and budgets, Thinkific might still be the most valuable option for many users.
Final Thoughts On Thinkific Pricing
When it comes to Thinkific pricing, there’s something for everyone, whether you’re just starting or you are a pro who manages multiple courses. From the Free plan to custom rates in the Plus plan, Thinkific adjusts to your needs as your business grows. The flexibility of each pricing plan allows you to find the perfect fit based on your needs and budget.
Thinkific Pricing Plans FAQs
Can I use Thinkific for free?
Yes. Thinkific offers a free plan that gives you access to limited but basic features, like hosting courses and engaging with your learners.
Does Thinkific charge transaction fees?
Thinkific Payments partners with Stripe to process payments. If you’re in the US or Canada, you’ll be charged a fee of 2.9% plus 30 cents for every successful credit card payment. The transaction fees vary based on the country where your business operates. For more detailed information on transaction fees, visit the Thinkific Help Center.
What is the difference between Thinkific Basic and Start?
The Basic plan gives you all the essential features, such as unlimited courses and a custom domain, for $49 per month. The Start plan adds more advanced features. It’s perfect if you want to make your content more exclusive, as it offers membership and payment plan functionality, and it costs $99 per month.
How many courses can you host on Thinkific?
Unlimited with any paid pricing plan.
Is it possible to download my course from Thinkific?
Unfortunately, you can’t download a full course. However, you can save your videos and PDFs from Thinkific directly in the Course Builder.
What is the maximum upload size for Thinkific?
Each file can be up to 2 GB. It’s enough for high-quality content of any kind.
Can Thinkific be used as a website?
Yes. Thinkific allows you to create a fully branded site with pages for your courses and blogs.
Does Thinkific have a money-back guarantee?
Thinkific does not provide refunds unless an error was made on its part.
Do I need to pay for anything else?
In addition to the Thinkific pricing plan of your choice, you may have to pay extra for integrated apps or custom domains in some tiers.
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