SOCIAL MEDIA
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X Highlights Back-to-School Marketing Opportunities [Infographic]
X has provided some new data on user engagement around the return to school, and how marketers can tap into…
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TikTok Reaches 30 Million UK Users
Amid ongoing concerns about data access, and its potential connection to the Chinese government, TikTok has shared some new data…
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X Reforms API Pricing as It Seeks More Revenue Options
Given the rising value of data sources, this could be a smart move from X. Or a disastrous one, depending…
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TikTok Launches New Platform to Help Musicians Maximize Their In-App Presence
It may not be of much consequence to me or you (unless you can actually carry a tune), but TikTok…
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X Launches New Chat Experience in Beta, a Precursor to Payments
X is moving ahead with its reformation of messaging in the app, with some users now able to access the…
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Snapchat Provides Insight into How Snaps Drive Purchase Behavior
Snapchat has published a new report on how technology is changing the shopping experience, and how social media, in particular,…
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Instagram Adds New DM Options, Including Voice Clip Transcription
Instagram’s announced a couple of messaging updates, as it continues to lean into rising DM usage in the app. Indeed,…
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LinkedIn Provides More Ad Engagement Insight in Revenue Attribution Report
LinkedIn’s looking to provide marketers with expanded insight into how their campaigns influence company purchases, with a new addition to…
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Meta Shares Usage Insights in FTC Trial
Meta’s ongoing court battle against the FTC, which could result in Meta being forced to sell Instagram and WhatsApp due…
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Instagram Shares Advice on Switching Content Focus in the App
Thinking about changing up your approach on Instagram? You may want to take a cautious approach, in order to ensure…
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